Mission Statement

Turning chaotic thoughts into creative clarity, one sentence at a time.

Education

State University of New York College at New Paltz

• B.A., Organizational Communication, Cum laude, 3.7

Blog & website management

• Development & maintenance: HTML, CSS, basic PHP, CPanel, FTP,
• Content Management Systems: WordPress, Blogger, training in Joomla
• Traffic Maximization
  • Able to interpret statistics and Google Analytics
  • Skilled in Search Engine Optimization
  • Able to write high quality web content
  • Social Medias
• Networking & Social Media: Extensive knowledge of Twitter, StumbleUpon, Digg, Reddit, Facebook, MySpace, et al.
• Revenue generation through website monetization
• Proficient in Adobe PhotoShop

additional management skills

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Highlights & Recent Accomplisments

The Bleacher Report
Contributing Writer & Editor 01/09-present

Digital Sports Daily
Columnist 02/09-present

Stiletto Sports Online Magazine

Founder, Owner and Editor-in-chief 10/08-present

• Took Stiletto Sports from a featured column on a personal website to a full blown daily sports blog in less than a month and generated over 1,500 unique visitors in first three weeks of the website launch.
• Controlled all organic traffic flow and drove numbers by developing unique, high quality content in a consistent and timely manner. Cultivated client relationships and brand loyalty by constantly working in social media. Quadrupled organic traffic from February to March.
  • Traffic: avg 1,900+ day,
  • May Results: 46,000+ unique visitors, 53,000+ total visits.
  • Average Pages Per Visit: 5, average time on site: 2:09 seconds
• Responsible for all aspects of site maintenance including: content development, advertising, graphic design and logos, layout and design, merchandising, networking and social media, and magazine production.
• Ensure overall site presentation and all content always reflects the company’s distinctive Pink, Sparkly POV and image while keeping up with current sporting news, trends and standards.
• Launched Stiletto Sports product line in April 2009 to great reviews and positive customer feedback.
• Successfully took Stiletto Sports from “a girl’s guide to sports” to an online sports magazine after only five months of online operation.
• After less than four months, became the premiere destination to learn about sports and had record-shattering numbers for the March Madness Issues. In under four months, became the No. 1 Google result for “a girl’s guide to…
  • basketball, NBA, college basketball, & March Madness
  • baseball terms & MLB
  • football terms & college football
• Ranked on first or second page of Google results for
  • “a girl’s guide to…sports, football, baseball, NFL
  • Bracketology 101, guide to March Madness

Creative Web Concepts, LLC
Contract Copywriter & Editor 02/08-present

• Generate weekly content for various companies and affiliate blogs according to contracts and deadlines.
• Provide layout, design and editing services for multiple divisions of the corporation.

Reference: Michael Crimmins

additional work experience

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Additional Highlights:

Diva Talk Radio
Featured Guest, April 2009

Daily Shot of Coffee
Assistant Editor, March 2009-present

Eco-Friendly Central
Content developer 09/08-/12/08

State University of New York College at New Paltz

• Bachelor of Arts
• Major: Communication, concentration in organizational development & communication
• Cum laude, 3.7

email: Jennifer.Taglione at gmail.com or
editor at StilettoSetSports.com

cell: (518) 330-6639

blog & website management

• Development & maintenance: HTML, CSS, basic PHP, CPanel, FTP,
• Content Management Systems: WordPress, Blogger, training in Joomla
• Traffic Maximization
  • Able to interpret statistics and Google Analytics
  • Skilled in Search Engine Optimization
  • Able to write high quality web content
  • Social Medias
• Networking & Social Media: Extensive knowledge of Twitter, Stumble!, Digg, Reddit, Facebook, MySpace, et al.
• revenue generation through website monetization

management & additional skills

• Proficient in Adobe PhotoShop
• Acute attention to detail
• Ability to collaborate and meet deadlines
• Management skills include: Recruiting, Training, Coaching, Scheduling, Product Management, Merchandising, and Team Communication.

• Supervised visual, receiving, processing, and merchandise handling teams for corporate-based store. Led design teams in store expansions and grand openings.
• Collaborated with buyers, planners, all levels of management, regional and in-store visuals, and associates to create a shared vision and presentation throughout the district.
• Created 50 page illustrated Visual Guide to Merchandising to help train associates, managers and incoming visuals in the region.
• Analyzed fashion trends and unique merchandising techniques to enhance customer satisfaction and drive sales

Reference: Michael McPherson

Express, Limited Brands, Inc
Assistant Manager 09/01-12/04

• Provided outstanding customer service and continuously exceeded store goals.
• Personnel manager in charge of recruitment and development.
• Directed teams to execture monthly visual updates and headed extensive holiday floor moves.

Reference: Brenda Esposito

The New Paltz Oracle
Senior Editor 03/98-05/01

• Responsible for the layout & design for the 24 page weekly newspaper.
• Integral part of the four person team that restructured office management, paper production and all business aspects of a failing newspaper to create a nationally award winning publication.

Reference: Joshua Anderson